The United Explorer Card
Social Campaign

To launch the new United Explorer Card, users are taken through a simple journey that illustrates—wherever you are in travels, get rewarded along the way with the new card’s many benefits. The card’s rewards are brought to life with the use of simple icons—keeping it fun, light-hearted, and informative.

The United Explorer Card

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The United Explorer Business Card

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Social Videos

 

Family of Icons

It began with a few icons for an online video idea. After the success of the video, Chase United wanted an icon for every benefit for 4 of their credit cards to be used for signage, displays, brochures and in-airport kiosks. Below are 21 out of 40+ icons.

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